WWE Shares Soar on New Smackdown and Raw TV Deal


Guggenheim note on World Wrestling Entertainment $WWE

UFC reportedly has a deal with ESPN Plus for some $350M annual value on average which Guggenheim’s Curry Baker calls a .”baseline minimum achievable target” for WWE. He says WWE has higher and more stable ratings than UFC along with a surplus of content hours. It means the renewal cycle could push WWE’s annual average value above Guggenheim’s estimate of $294M (and well above the company’s current $145M). via Bloomberg